Spoken English for corporate jobs (Use of persuading words)

-

 Use of persuading words


  1. Free : If you think "free" is sleazy and overused, think again. People love free, plain and simple. You can give practically anything away for free, no matter how small, and you'll grab people's attention.

 

2. Exclusive : Everyone want to be in the "in" crowd. When you make your product exclusive -- only available to a select group -- you make people want it even more. You can exchange the word exclusive with other words or phrases -- members only, invitation only, first, insider -- everyone will still want in.

 

3. Easy : People will grab more when they are persuaded that the usage of the product is easy.

 

4 . Limited : When the products are announced with the tagline “limited” there will be another level of crowd.

 

5. Guaranteed : With so much fraud in the world today, authenticity is a legitimate concern your customers have. Using the right words can give them the reassurance they need to pull the trigger.



Comments

Post a Comment

Popular posts from this blog

The Boy Who Broke The Bank by Ruskin Bond

-
Image
The Boy Who Broke The Bank by Ruskin Bond Text of the Story  Nathu grumbled to himself as he swept the steps of the Pipalnagar Bank, owned by Seth Govind Ram. He used the small broom hurriedly and carelessly, and the dust, after rising in a cloud above his head settled down again on the steps.  As Nathu was banging his pan against a dustbin, Sitaram, the washerman’s son, passed by. Sitaram was on his delivery round. He had a bundle of freshly pressed clothes balanced on his head. ‘Don’t raise such dust!’ he called out to Nathu. ‘Are you annoyed because they are still refusing to pay you an extra two rupees a month?’ ‘I don’t wish to talk about it,’ complained the sweeper-boy. ‘I haven’t even received my regular pay.  And this is the twentieth of the month. Who would think a bank would hold up a poor man’s salary? As soon as I get my money, I’m off! Not another week I work in this place.’ And Nathu banged the pan against the dustbin several times, just to emphasize hi...
Read more

"Telephone Conversation" by Wole Soyinka

-
Image
  "Telephone Conversation"                                                                   Wole Soyinka   The price seemed reasonable, location Indifferent. The landlady swore she lived Off premises. Nothing remained But self-confession. "Madam," I warned, "I hate a wasted journey--I am African." Silence. Silenced transmission of Pressurized good-breeding. Voice, when it came, Lipstick coated, long gold-rolled Cigarette-holder pipped. Caught I was foully. "HOW DARK?" . . . I had not misheard . . . "ARE YOU LIGHT OR VERY DARK?" Button B, Button A. *  Stench Of rancid breath of public hide-and-speak. Red booth. Red pillar box. Red double-tiered Omnibus squelching tar. It  was  real! Shamed By ill-mannered silence, surrender Pushed dumbfounded to beg simplification. Considerate she was, varying t...
Read more

Group discussion : types, merits and demerits.

-
 Group discussion is when a group of people comes together to discuss a certain topic that involves  sharing ideas or activities. Group Discussion is a combination of two words 'Group' and 'Discussion.'  Group A group means many people are working together to achieve some targets. The performance of a group depends on the collaborative work of the individuals. The team of three or more than three people is considered as a group. Discussion Discussion means exchanging ideas between two or more than two people, which is generally a face-to-face interaction. It is a process of talking between people to reach a specific decision. It is also defined as a conversation about a specific topic. The result or end product of group discussion can be a particular decision, enhanced knowledge, actions, an argument, doubt-clearing, disagreement, etc. Types of Group discussions are:  Factual Group Discussions Opinion-Based Group Discussion Group conversations based on case studies A...
Read more